Wednesday, June 10, 2009

Read, Recycle, Give


I have been in super drive lately and woke up one morning with an idea for how Cute-ture can do two very important things:

1. Provide more $$$ to charities
2. Get kids reading

And I also thought that my friends – those of you out there who are family, Cute-ture shoppers or just really good people – could help!

As of TODAY I am launching Cute-ture’s Read, Recycle and Give program.

You can donate your children’s books that are in good condition to Cute-ture and we will resell them. The entire profit of each book sale will go to the charity we are supporting that month (see below some of the charities we support).

WHAT KIND OF BOOKS


1. We need books in good quality so that they will get bought. Any books that are damaged will not be sold on the site but will be donated to foster homes, children’s homes and homeless shelters.

The golden rule is: If you wouldn’t want them on your living room shelves, very likely nobody else will either so please help us by sending books that you would buy.

2. Cute-ture focuses on children’s lines, so the books should be for children (from 0 up to 12 years old)


3. Send the books!

Simply mail the books to:

PO Box 575
Beverly Hills, CA, 90213

Each month, we will do a random draw from those who have donated that month, and you could win a wonderful item from Cute-ture's site.

4. Check out our recycled book list regularly as each purchase will go 100% to charity!! Voila – you have helped us full cycle. This is the link - but as you will see - there is no books yet (since this is day one) so please bookmark it and keep coming back. Read, Recycle, Give

The charities we support include the Elizabeth Glaser Pediatric AIDS Foundation and Global Green USA (and many more)

The Elizabeth Glaser Pediatric AIDS Foundation seeks to prevent pediatric HIV infection and to eradicate pediatric AIDS through research, advocacy, and prevention and treatment programs.

Global Green is working to address some of the greatest challenges facing humanity. In the United States our work is primarily focused on stemming global climate change by creating green buildings and cities.

Internationally, Global Green and its affiliates are working toward:

* Eliminating weapons of mass destruction that threaten lives and the environment
* Providing clean, safe drinking water for the 2.4 billion people who lack access to clean water

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